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sifat
Feb 14, 2022
In Wellness Forum
In the business world, there are a lot of acronyms that can confuse your ideas, but it's a bit like it's the language you need to know to play in a certain market. B2B and B2C are a great example of essential acronyms to know, and while the difference between the two may seem subtle, it actually completely changes the rules of the game, especially when it comes to marketing strategies . In this article I want to try to better define the meaning of these terms and the main differences that exist between those who work in the B2C and B2B world. What does B2B and B2C mean? The two acronyms mean respectively: B2B (or BTB) - Business to Business, or activities whose customers are other companies; B2C (or BTC) - Business to Consumer, i.e. companies that sell to the final market, to the consumer. Let's see them in detail. B2B meaning As we said, the meaning of the B2B acronym is simply "business to business" , that is, from business to business. So with B2B you can characterize all those activities that have commercial relationships with other companies, suppliers, retailers, etc. Whenever a company sells its products or services to other companies, which will then use them in their turn in carrying out the activity they deal with, this is a B2B. But don't think that Business-to-Business is only about industrial companies or manufacturing machinery. There are many market niches that can fall into this world, some even very innovative and based on digital technologies. What identifies them is always the fact that the Philippines Photo Editor product / service sold is not the one that will then be used by the final consumer, but will instead be used by other companies to package their product / service, in a chain that can also have many links and steps. before getting to who will actually use it for themselves. B2C meaning b2b vs b2c graphics You should have already understood by now: B2C is exactly the opposite of B2B, that is, it includes all those activities that sell their product or service directly to the customer who uses it for himself. Not surprisingly, B2C stands for "Business to consumer", that is, from the commercial activity to the final consumer. The point is that in this case you do not sell your product or service to other companies, but directly to the end user, the one who will use it. B2B and B2C: examples to clarify B2B business example Let's try to clarify with an example: if your company deals with selling machinery to produce trousers, then your potential buyers are all the companies that produce and sell trousers both wholesale and retail, and that may need yours. machinery. Here, in this case, the market you are targeting is other companies and not the final consumer, that is, who will buy the trousers to use them. In this case, yours is a B2B business because it is aimed at other businesses. B2C example To continue with the example seen above, let's say you have a hemp fiber trousers factory, with an attached online shop for the sale of the product: the end customer enters the virtual shop, browses through the various products and if there is one. something he likes, he buys it directly. In this example you have a B2C business, and you have probably bought from the B2B business in the example above the machinery you need to make your pants.
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sifat
Feb 14, 2022
In Wellness Forum
If you have an ecommerce (or any type of business) you will surely also have created a presence on the social media giant, Facebook. If not, now is the right time to do it! Often, however, juggling paid advertisements, profiles, pages, posts, comments and so on and so forth does nothing but add heaviness to the already considerable workload of entrepreneurs. That's why Facebook created Facebook Business Manager, to help companies and entrepreneurs better manage and organize their Facebook pages and advertising accounts without necessarily having to be tied to a personal account. On the other hand, not everyone is enthusiastic about sharing their password or personal data with their collaborators! In this guide you will find everything you need to understand how the Facebook business manager works and how you can use it to improve the management of your business. Discover thousands of products to sell online. No credit card required, zero risk. GET STARTED FOR FREE Facebook Business Manager: what it is and how it works Business Manager: what is it? Facebook Photo Editing Services Business Manager is a tool designed to simplify the life of those who manage company Facebook pages , Instagram profiles, advertisements and payment methods. In practice, if you use social media for marketing and lead generation , the Facebook Manager will be a tool that you will no longer be able to give up. In practice, it is a platform where you can integrate everything related to your business and your marketing activities on Facebook, from the resources you want to share with your team to external agencies and third-party suppliers. The Business Manager was born from the need of Facebook entrepreneurs and advertisers to separate professional and private life. Before this tool, in fact, it was necessary to connect and share one's professional profiles, even private ones. Facebook has finally given the opportunity to keep posts where you present your brand and your most "serious" image, far from those who portray you on the seashore with an embarrassing costume with ducks. This not only applies to the public, but also to employees. If before it was necessary to be friends on Facebook in order to collaborate on a page, thanks to the Business Manager, colleagues who do not have as friends will not be able to see your personal profile but will only have access to your company email and to the Business Manager pages. facebook business manager what is it for Why should you choose Business Manager? It is clearly questionable why you should choose Facebook Business manager to manage the social marketing of your business. Here are the main reasons why you should take advantage of this free tool: You need to manage more than one ad account simultaneously . You will be able to check the performance of your ads and posts in one place, making your work much easier. You want to separate your personal profile from your company page. This way you no longer have to worry about privacy or (help!) Accidentally posting content that was intended for your personal profile on your brand page. You want to request access to your customers' advertising pages or accounts, and securely share access with multiple people. You want to assign specific roles and activities and control who of your collaborators works on the Business Manager's resources. You want to easily remove access to your pages for people who no longer work with you, without having to delete friendships and without “touching” your personal profile.
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