According to Schema.org, the definition of structured data properties is as follows: "Properties used to indicate the attributes and Real Estate Photo Editing relationships of something ..." When we talk about types, we generally talk about things. However, services can be typed. The way to describe a type is by its attributes and relationships called properties. advertisement Continue reading below Returning to the person's analogy as a type, we can describe Real Estate Photo Editing a person by attributes such as his or her educational background, work, and address. In structured data, these "attributes" are called structured data properties.
Properties describe the attributes of a type, or the Real Estate Photo Editing relationship between a type and something else. Properties describe or provide information about the type. Structured data properties and cases Structured data types are spelled in PascalCase. Structured data properties are spelled differently. If the property is a compound word (two words combined), the first letter of the first word is lowercase and the first letter of the second word is uppercase. This method of spelling compound words is called camelcase . is Even if the structured Real Estate Photo Editing data property is a single word, the first letter of the word is spelled in lowercase. Diagram showing PascalCase and camelCase of structured data Diagram of how structured data types and structured data properties are spelled in a unique case style The following is an example of a two-word compound property. advertisement Continue reading below articleBody This is an example of a single word property. image JSON-LD Structured Data Script Example Let's look at an example of a structured data script for a news article. In the example below, you can see that the two items with the code are types.
Colon: means that it is part of the code and Real Estate Photo Editing everything that follows is of that type. In this example, the first structured data type is described as:": "NewsArticle", The script is next to the type, indicated by thcolon next to it indicates that the next is a structured data type. In "datePublished": "2017-03-20T20: 30: 5n the script above, you can see that there are commas. This means that more data will come. It's like a list of this, this, this, that. advertisement Continue reading below In the next article, we'll talk about commas and brackets. I just wanted Real Estate Photo Editing to point it out to explain what it is. A few lines down you can see another type labeled Organization. The interesting thing about this type is that it's a word and the first letter is capitalized. It's a single word, not a compound word (a combination of two words), but the first letter remains uppercase. advertisement Continue reading below The first letter of a structured data property that consists of a single word is lowercase.